Squish Candy is a premium candy boutique offering a wide array of imported and locally produced speciality candies in a variety of flavours and fun colours. The unique flavour icons playfully categorize the offerings, creating an iconic brand identity that is integrated architecturally, in focal strike points such as the lollipop tree and the storefront. EVOQ developed the complete store design concept, including the merchandising and display concepts, as well as brand development and integration for the prototype store at Carrefour Laval, Quebec. Artigo provided a mix of accent colors from our Kayar and Uni collections to help create this playful environment and enhance the iconic identity associated with the brand.