INTRODUCING GAIA
OUR ECO-DESIGN INNOVATION
For years, we have dedicated our research to the pursuit of more sustainable materials, striving to incorporate recycled and bio-based or renewable content that aligns with our environmental goals.
GAIA is a version of our products.
A sourcing methodology and the result of an eco-design working method that consists of substituting some ingredients with more sustainable equivalents. By utilizing this approach, we prioritize materials that have lower environmental impacts.
GAIA offers on average
a 60% reduction
of Cradle to Gateⓘ GWP
(Compared to before our Eco-Design intervention)
GAIA is based on five main innovations
Bio-attributed Rubberⓘ
Rubber largely produced using bio-based oils coming from plants or seeds. By utilizing it we reduced our dependence on non-renewable resources minimizing environmental impact.
Silica obtained from rice husks
Rice husks are a by-product of rice cultivation, usually discarded as waste. Repurposing this rapidly renewable material has no effect whatsoever on the food chain and we manage to get a substantial reduction in the need for resource-intensive extraction processes, typical of traditional silica.
Recycled calcium carbonate
Derived from Carrara white marble waste/scrap powders. This integration not only gives new life to a by-product but also reduces the need for virgin calcium carbonate extraction.
New bottom layer
Our new bottom layer is free of added pigments. It’s an “invisible” innovation since you won’t see it in the installed product, but pigments, although in small quantity, are responsible for a high percentage of GWP.
Recycling our own waste material
We incorporate into our flooring different kinds of wastes, pre- and post-processed: raw compounds; grinded off-cuts and trimmings; raw and cured powders.
We've been doing it right for a long time
Our premium rubber flooring has consistently utilised our unique double layer Dual D Technology, where the end result consists of two distinct layers molecularly bonded together, each designed for specific performance attributes. This innovation has emerged as the cornerstone of our sustainability efforts.
With Dual D Technology, we seamlessly integrate two layers of flooring, each with its unique properties, including:
• The top layer, ensuring durability and effortless cleaning.
• The bottom layer, providing cushioning and acoustic benefits.
We are the only company having developed this technology, making our flooring unique!
In the new scenarios related to the increased importance of sustainability, our persistence in pursuing this technology has led us today to a huge competitive advantage. Recycling internal and, in the future, external waste is easier and without compromising on performance.
The bottom-layer allows us to incorporate additional and varied recycled content, into our products.